As a photographer I get asked for free photography all the time. I see job requests on Craigs List and other places asking for photography in exchange for “future work” or “Exposure” or “We’ll give you credit for the images” all the time. There is this perception that is pervasive in society that photography and images should be free. I think it’s simply because everyone can own a camera and pretty much does if they own a cellphone. So as a professional photographer, how do you inform these individuals making the request that the answer is NO? Here’s a great piece that really helps with that.